Agency owners and many entrepreneurs often say everything is fine when behind the scenes, they really not. You may be feeling scared, worried or insecure and still want to keep it all to yourself.
Speaking openly about what’s really going on in our lives is powerful, but why do so many public relations and business people struggle with being authentic?
Simply, we fear loss. We fear that if we really share what’s going on, we will lose something. That loss could be the love from people close to us. Some fear that they would lose business by being real. These are all illusions created by the ego to protect itself.
Here are 7 major areas that most business owners shy away from speaking about, but should:
- Lack of success
Whether you’re new to business or finances have taken a dive after a string of wins, those dips are often one of the hardest things to talk about. When we understand that every entrepreneur endures a rollercoaster, we can start to feel lighter.
Because there is so much unhealthy comparison between those in business, it’s almost impossible to speak to others about what’s happening financially. This can have significant consequences: One of the biggest causes of relationship breakdown is finances.
There are many reasons why entrepreneurs isolate, but one of the big ones is not feeling comfortable connecting with others. We come up with excuses like “I’m too busy” or “I’m too tired” when invited to social situations, and eventually those invitations stop. Then, we enter a spiral that’s hard to come out of
- Health and body issues
Whether it’s denial about weight challenges, birth defects or going bald, being comfortable in our own skin is true freedom. Once we own where we are at in our lives, we create a deeper connection with others.
Business people should also share health tips and ideas, not just golf. That’s why the simple art of walking being promoted by Waka Community International is a good health initiative.
- Personal needs
Especially for people-pleasers, meeting other people’s needs isn’t a problem, but when we need something ourselves, we often ignore it. Often this is because we don’t want to be a burden, but we forget that for most people, meeting other’s needs provides energy and fulfilment.
- Relationship challenges
Connection in relationships for entrepreneurs can be a struggle due to lack of presence. The mind loves to work, work, work and burn itself into the ground. It’s very common to avoid resolving relationship issues because we feel that they will eventually go away. They don’t.
- Mistakes and regrets
Most agency owners and entrepreneurs keep kicking themselves for some past mistakes. Or still nursing some painful referees. The truth is that once we can start to be more open about those mistakes, they no longer hold us down.
The way forward for PR people
It helps to take the courage to make the power move and start speaking up about your challenges, whether that’s with the person closest to you or trusted colleague or a coach. This often catapults you to the next level. Your body is no longer holding onto resistance, and that free energy is a force that will power you forward.
Public relations and authenticity go together. Or they should.