7 habits PR and business people should kick out
Quitting bad habits is probably more important and foundational than forming new habits. You can’t be productive all the time. However, a big part of being productive is about getting rid of unproductive habits we all have.
What follows is a list of 7 unproductive habits that business and PR professionals should learn to eliminate:
- Not setting goals
Surprisingly a lot of public relations consultants and business people do not set clear goals. They sometimes come up with wooly goals at the beginning of the year, but the goals are not usually specific, measurable, relevant, and time-bound.
Who can be successful at anything without aiming for it? So failing to set goals is the first habit you need to kick out.
What if I go broke? What if I lose my job? What if we lose our clients? What if I get cancer? What if my kids get into trouble? What if I…? The list could be endless.
Constructive thinking is fine. But worrying doesn’t. “Worrying is like a rocking chair. It keeps moving but gets you nowhere.”
We deal with people and clients all the time. Do you ever think: “Why should I listen to this person?” Or: “What does he/she know?” When you’re always cynical and stubborn, you’re sabotaging yourself. Stubbornness is a bad habit.
- Ignoring your health
It’s easy to notice the big aspects of our health only when we have a major health challenge.
But optimal health is determined by the small health issues and habits that add up. Ignoring the small warning signals about our health is a bad habit.
5. Saying Yes
It is important to aim to always satisfy your clients and also please as many people as possible. But saying Yes all the time could be a bad habit. Especially when you are not sure you can deliver.
Learn instead to say No to a million things and Yes to a few things that really matter. Then, you will be doing more of underpromise and overdeliver.
- Over relying on your memory
Not writing down your thoughts, ideas, tasks, etc. is futile. Why? Because you’re wasting a lot of brain power when you rely on your memory. When you write things down on paper or on your device down, you can use your brainpower for other things and solving problems.
- Neglecting your personal education
Who learns one thing and stops forever? Should learning stop when you get out of school? The truth is: Your life slows down when learning stops. Invest in yourself. Learn something. Read books. Get courses. Watch videos. Do it from home or go places. It doesn’t matter. Just learn new things. You’ll be more productive and more excited about life.
Many public relations and business people are too busy to learn, and it soon forms into a bad habit.